Avoiding spam traps
"Estimated daily spam volumes for 2009 were more than 117 billion emails per day"* That's over 90% of total email volume.
It's getting harder and harder to keep your legit. promo mail out of the junk folder. It's not really surprising in that context!We encounter this all the time, so we've put together a little list of the key strategies we use to keep the email out of the spam folder and in front of your customers.You can download it here: Five ways to improve email response rates* Source: http://www.returnpath.net/blog/2010/01/return-path-identifies-top-10.php
